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Author Archive for brian
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Ten Ways to Piss Off Your Interactive Agency
Published by brian September 5th, 2008 in Agency Life. 4 CommentsBecause I think we can all do a little more to make our working relationships easier, here are some common things I’ve seen over the years. Of course, to be fair, I will publish a future post from the client’s perspective. Enjoy.
You say things like, “I’m the client, you’re the agency.” or “I’m not paying [...]
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The Job Search Begins
Published by brian August 25th, 2008 in Advertising, Interactive Agency and Interactive Marketing. 0 CommentsI am a firm believer that when one door closes, another (& possibly many more) opens. That is why I embark on my job search with a lot of optimism & excitement. I also feel a bit of comfort in the solidarity of getting laid off with 11 other people with whom I would love [...]
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I read an article today on Sportsline.com called Sports Appreciation Day that poses the question, “Why did I ever like sports in the first place?” This question is asked on the heels of the ongoing investigations of Barry Bonds’ & Roger Clemens’ use of performance enhancing drugs & lying while under oath. Throw in the Tim Donaghy [...]
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Help Us, Help You - Getting Yourself Connected
Published by brian August 12th, 2008 in Advertising, Education, Interactive Marketing, Multi-channel Retail and Retail. 0 CommentsHow often do you or the people surrounding you talk about improving internal communication?
This is all about opening up the lines of communication with the people responsible for managing & executing what makes your business go. Consider them the gatekeepers of your success. Marketing initiatives often take a back seat in the ecommerce world; projects [...]
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