Author Archive for brian



One Door Closes, Another Opens

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Ten Ways to Piss Off Your Interactive Agency

Because I think we can all do a little more to make our working relationships easier, here are some common things I’ve seen over the years.  Of course, to be fair, I will publish a future post from the client’s perspective.  Enjoy.

You say things like, “I’m the client, you’re the agency.” or “I’m not paying [...]


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The Job Search Begins

I am a firm believer that when one door closes, another (& possibly many more) opens.  That is why I embark on my job search with a lot of optimism & excitement.  I also feel a bit of comfort in the solidarity of getting laid off with 11 other people with whom I would love [...]


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Advertising Appreciation Day

I read an article today on Sportsline.com called Sports Appreciation Day that poses the question, “Why did I ever like sports in the first place?”  This question is asked on the heels of the ongoing investigations of Barry Bonds’ & Roger Clemens’ use of performance enhancing drugs & lying while under oath.  Throw in the Tim Donaghy [...]


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Help Us, Help You - Getting Yourself Connected

How often do you or the people surrounding you talk about improving internal communication?
This is all about opening up the lines of communication with the people responsible for managing & executing what makes your business go.  Consider them the gatekeepers of your success.  Marketing initiatives often take a back seat in the ecommerce world; projects [...]


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